Because the cement we use in our products accounts for a large portion (approximately 33%) of our GHG emissions, we are committed to developing and enacting solutions to reduce the CO2 impact of cement. Our roadmap, which was informed by data and science, charts our course to reduce the CO2 impact of our fiber cement products by at least 50% by 2030 in a stepped approach, which began in FY23.
The first phase of our roadmap includes a rigorous program of development and testing to ensure we continue to meet or exceed the durability and resilience customers expect from our products. After extensive research, development, lab testing and manufacturing validation, and in collaboration with our vendors, we began testing a lower carbon cement. In FY24, we began running production trials to ensure the reformulated product meets performance targets, code requirements, customer expectations and third-party certifications.
Our ultimate goal is to maintain leadership in the fiber cement industry and lead the future in a low carbon economy. We are exploring both commercially available and alternative binder solutions as well as emerging technologies. We are committed to updating our roadmap as more data, insights and innovative technologies become available.