For the ultimate in performance with HardieZone™ products, add ColorPlus® Technology. This proprietary process involves applying consistent, multiple coats of paint that was created especially for the demands climate places on a home's exterior. The end result is a beautiful consistent finish that lasts up to 2x's longer.* For HZ5™ board environments, this baked-on coating offers maximum durability and resistance to prolonged exposure to freezing climate and moisture contact, eliminating weather delays and labor costs associated with field-applied paint. In HZ10™ board areas, the specially formulated paint stands up to UV levels in a way few field-applied paints can, offering up to 30% more fade resistance.** Considering all ColorPlus Technology finishes are warranted for 15 years, you can see why it’s the ultimate complement to the ultimate siding.