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Top 400 builders select and prefer James Hardie siding products


James Hardie siding products

Volume home builders select and prefer James Hardie® fiber-cement siding products for a number of reasons.

Credibility heads the list. James Hardie is the only company in the fiber-cement industry that can call on 20 years of proven field experience in markets all over the world. "That's very important," says John Dybsky, Marketing Manager. "For 20 years we’ve continually modified and enhanced our proprietary technology creating the most durable siding product available. Volume home builders want companies and products they can trust. The fact that James Hardie products have maintained an outstanding performance record globally for over 20 years, and are continuing this performance record in the U.S. on over 2.5 million homes, provide a level of credibility that builders are looking for."

Selection, with the industry’s broadest offering of textures and profiles, is another reason James Hardie is preferred. The firm is the only fiber-cement company to provide all materials for a full-wrap house, including HardiePlank® lap siding, HardiePanel® vertical siding, Hardie Shingleside®, HardieTrim® boards and HardieSoffit® panels and fascia.

Innovation is another key. James Hardie operates the only fiber-cement research and development facility in North America. "That facility," says Dybsky, "has developed such innovative concepts as our PrimePlus™ factory-applied sealer and priming system, the ColorPlus® Collection of colors and stain for lap and shingle-panel siding, Heritage™ Shingleside® panels, vented HardieSoffit, 4/4 (3/4-inch)HardieTrim, and the soon-to-be-released HLD Technology™, which will offer a lightweight fiber-cement trim board in a 5/4 (1-inch) thickness.”

Support, in the form of national supply capability and strong national branding efforts, is an additional builder plus. James Hardie provides national distribution, with six production facilities across the country and a large field sales force devoted almost exclusively to supporting builder technical requirements. The firm has also worked with third-party manufacturers to develop user-friendly tools, such as the Diablo® HardieBlade™ saw blade by Freud Tools.

Copyright 2008 James Hardie International Finance B.V.